Work Graco

Extending a brand in print, online and in-store

Graco came to Avendi looking for a way to extend the life of their existing website before embarking on a more comprehensive overhaul. We delivered a well-crafted solution that provided a fresh look while upholding the brand standards set by the client’s branding agency. We subsequently provided creative support to a variety of Graco projects–in print, online and in-store–that reflect and reinforce Graco’s established brand personality, messaging and positioning.